FACTORFIVE Shampoo Advanced Haircare

My hair feels noticeably less irritated after washing, and I love that the larger bottle costs the same as the old one. The lather is surprisingly rich for a sulfate-free formula, which makes it feel like it's actually cleaning without stripping.

The new bottle size is a pleasant surprise, and the sulfate-free formula has been gentle enough for my sensitive roots. After a few weeks, my hair feels denser at the part line and looks noticeably less flat.

My scalp has been noticeably less itchy since I switched to this, and I love that it’s sulfate-free since my hair color fades fast. The bigger bottle for the same price is a win, and a little goes a long way.